How to Lower Your Website's Bounce Rate
A high bounce rate can negatively impact your website’s performance, indicating that visitors are leaving your site without engaging further. Here’s how to reduce your bounce rate and create a more engaging user experience.
1. Optimize Page Load Speed
Fast-loading pages are critical to retaining visitors. Tools like Google PageSpeed Insights and GTmetrix can identify bottlenecks and suggest optimizations. Compress images, leverage browser caching, and minimize HTTP requests to improve speed.